President's Diary | About workability and job satisfaction
The difference between "ease of working" and "motivation of working"

What prompted the renovation?
Renovation wasn't something we thought about from the beginning.
Due to the COVID-19 pandemic, the proportion of people working from home has increased, and the 7th floor has been returned, which inevitably made it difficult to continue using the 6th floor. Considering the balance of safety and security, we have proceeded with the idea of having a maximum of 15 people come to the office.
We chose the theme of "renewal," which embodies our determination to proactively transform in response to rapid change, rather than thinking in terms of merely an extension of the past.
The members had envisioned creating a cross-departmental project team, and were a little worried when they heard that the project would be centered around the Business Support Headquarters, but they successfully achieved the theme of "renewal."
The difference between the work of the past and the work of the future
Up until now, going to an office has been the norm for work, but that will no longer be the norm.
I believe that the best way is to work from an appropriate location, including from home, and when I come to the office, I hope to strike a balance between the two by using the office as a space for creating (imagining) work that can only be done in the office.
The difference between "ease of working" and "motivation of working"
We have a foundation of work styles that we have built up over the years.
These include environmental improvement activities, Okajuku, which helps employees gain a deeper understanding of our policies, and FISH activities (improvement activities that visualize work using the Hit method) to increase momentum for improvement activities. Each of these activities must be understood and empathized with.
As we gain a better understanding of how to increase value and appeal, and what the difference is between work and work, we will come to understand that the office is a means to an end, and that it is extremely important to utilize the office in a way that is in line with that purpose.
The essential goal is to maximize the quality of the value provided to stakeholders. With that in mind, it's important to consider where and how you should work to be useful to stakeholders while also increasing your own appeal. This ultimately affects not just the way you work, but also the way you live.

─What we want you to experience firsthand when you come to work
Through internal branding and corporate culture
I hope that the renovated space will become a place where people can share their realizations.
The reason people gather is to create new value.
The ultimate concept is to create value beyond time and place.
Even managers who want their employees to be happy often focus too much on their employees and only pursue a comfortable working environment, resulting in self-satisfaction on both sides. By fostering internal branding and a good corporate culture, companies can do good work and be useful to stakeholders, which in turn creates a virtuous cycle that leads to the growth of the company and its employees. Company-to-company efforts can also develop into "win-win relationships" and "relationships that benefit all three parties."
Innovation and change involve risk. Rather than focusing solely on the risks, we must focus on the benefits and act with courage in concrete ways. This is SHINKA, which leads to learning and growth.











